"5 Years For" SDG Acceleration Campaign (Guidance)

The "5 Years For" Campaign marks the final sprint to deliver the Sustainable Development Goals. It is about accelerating what works—country by country, community by community—so results reach people where they live. By amplifying the practical solutions to everyday challenges—from food to jobs to energy, digital access, safety, health and more—the campaign focuses on how every actor can play their part, leading the world to a more sustainable and peaceful future. 

This guidance provides practitioners with the branding parameters to effectively amplify the campaign. The guidance contains the campaign's colour palette and standard graphic compositions, as well as thematic and linguistic variations. Social media assets are also included with model cards, posts, banners and Instagram stories and reels. Technical and call to action guidance is also provided.